Accor becomes partner of Paris Olympics 

Accor Headquarters Paris - France
Accor headquarters in Paris, France. (Accor)

Insight Comment
Accor partnering with the Paris Olympics always seemed likely. Reading between the lines of the release it seems that this will be a big benefit to the company's loyalty programme.

Accor and the organiser of Paris 2024 have signed a deal that will see the hotel company become a partner of the Olympic and Paralympic Games.

The partnership will see Accor provide a number of services, including:
•    Service management in the athlete and media villages
•    A booking platform for all accredited personnel and to attract visitors to France
•    Provision of Accor facilities to accommodate accredited personnel
•    Rewards for members of Accor Live Limitless loyalty programme

What They Said

Sebastien Bazin, CEO of Accor said: " We share great many values with Paris 2024, including the importance of working together, uncompromisingly high standards, generosity and flying the flag for France on the world stage. Accor is proud to partner with the Olympic and Paralympic Games Paris 2024,when athletes and spectators from the world over will come to France to see what we have to offer. Our employees and teams are already puffing out all the stops to show the world what hospitality means in France and offer everyone an unforgettable experience and stay during the greatest sporting event on the planet. Paris is hosting the Games, and we will be ready to host the people who are making them happen."

Tony Estanguet, Paris 2024 President said: "I am delighted to welcome Accor into the Paris 2024 family. This partnership marks the culmination of our close collaboration with one of the world's leading hotel groups, right since the bidding phase. It reiterates our shared objective to offer all those involved in the Olympic and Paralympic Games - the athletes, officials and media - a service and experience that reflect our special take on welcoming in France when we host them for Paris 2024. Benefiting from optimal living conditions, they will be able to focus on what really counts - the show and their performance."