What if hoteliers, stopped thinking like hoteliers, for a minute?
The world’s changed and for how long, we don’t know. What we do know is that the hands of time don't stop moving, and so our will to reinvent must never stop. One of the longest-standing industries has made its living through selling a product that’s date and time bound. It’s the one thing that’s always been present in the purchase decision, a date. But dates and time march forward, serving as the precipice and inceptio