How is Choice Hotels Europe’s CEO, Jonathan Mills, tackling the challenge of expanding in a recovering market?
Patrick Whyte caught up with Jonathan this week to discuss the return of travel, changing consumer behaviour and growing the Choice brand in Europe.
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Mills has more than 30 years of experience in the hospitality industry, leading strategic growth initiatives and performance for global companies. He joined Choice Hotels from Wyndham Destinations, where he served as managing director of Resorts Condominiums International, Asia Pacific and Dial An Exchange, Global. Prior to that, he worked at IHG as head of operations for Holiday Inn Express and IHG Shared Services Asia Australasia. He now leads Choice's growing Pan-European leadership team as CEO of Choice Hotels Europe.
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