Peter Hancock
Peter Hancock
Chief Executive
Pride Of Britain Hotels

Peter Hancock is Chief Executive of Pride of Britain Hotels, a position he has held since 2000. Before that he was Group Publishing Director at Johansens and was a hotel general manager in Sussex and Hampshire in his early career, starting as  waiter in the late 1970s. Peter is an honorary Master Innholder and St Julian Scholar, a Fellow of HOSPA, a member of the Professional Speaking Association and an ambassador for both the Gold Service Scholarship and the Independent Hotel Show.  He writes regularly for The Caterer and is often asked to address or MC major events both within and outside the hospitality sector. In 2019 he won the award for Outstanding Contribution to the Industry from the Institute of Hospitality, of which he is also a Fellow.

Speaking at The Annual Hotel Conference (AHC)

Re-Thinking Hospitality to Shape a New Normal

There is only one thing certain right now - Uncertainty is the name of the game.