Tony Kurz
Tony Kurz

Tony has carved out a niche in intelligently translating fashion and lifestyle brands into hospitality experiences. With a wealth of deep owner relationships on a global basis, as well as rather unique access to, and demand from, many brands looking to extend into the hospitality space in one form or another, the idea for Brandmark Collective BV was born. That of a multi-brand hotel company, with one key filter running through each brand – a globally recognisable name with an existing customer base. The first brand on the BMC platform is Karl Lagerfeld, with the second brand to be announced soon.

Prior to founding Brandmark Collective, Tony was a board member at Tommy Hilfiger Hospitality Group, the hospitality venture of fashion icon Tommy Hilfiger, serving as CEO. Prior to Hilfiger Hospitality, Tony served in varying roles at Capital Alliance Partners Ltd., an independent corporate finance advisory and fund management firm based in London.

Tony is a New York native and resides in Amsterdam, The Netherlands.

Speaking at Adjacent Spaces

Join the Club: The Power of Community

The modern membership clubs' market is booming. Is it the appeal of the relaxed exclusivity? Is it the conscious sustainability promise? Is it the demand for a high-end social co-working? We are going behind the doors of the new generation clubs.