Joe Pettigrew
Joe Pettigrew
SVP, Commercial Strategy

Joe is responsible for YOTEL's global commercial strategy on sales, revenue, distribution, e-commerce, and digital marketing. He also serves as a Director of Revenue Maximisation at Starwood Capital Group, where he is responsible for the commercial strategy of all hotels in Europe and Asia, which include a collection of both globally and independently branded hotels.

Speaking at Profit Talks

Channeling Business

Though leisure travel has helped cushion the blow, there is worry that business travel may never be back to pre-pandemic volumes. How segmentation will impact the bottom line and addressing the cost of customer acquisition.