Reframing Hospitality


/ (riːˈfreɪm) / to support in a new or different frame, or, to change the plans or basic details of a policy, idea, etc.

As a resilient and adaptive industry, we are ready to reconvene and get deals moving. The 2021 edition of IHIF will no doubt look different; potentially no hugs or handshakes, no standing shoulder-to-shoulder in the crowded ballroom, and fewer people queuing at the Marlene Bar. What we will see at IHIF is an industry coming together to support one another, to reset and reframe the hotel trading environment.

According to our latest investor sentiment assessment, economic conditions improved significantly from Q3 at 54% to Q4 at 74% of investors expecting improvement. Let's reframe the conversation, reframe the deals and reframe hospitality.


Industry-leading speakers descend on Berlin for IHIF this September!

IHIF is proud to announce the 2021 speaker line-up already includes:

Year-Round Access to Contacts, Capital and Community

IHIF - Networking Express Networking

Hear from Renowned Experts in Hospitality

We have an extensive line-up of speakers, including senior leaders from Accor, BWH Hotel Group, Hilton, IHG, KLM and more. We are honoured to announce IHIF will be Tony Capuano's first event as Marriott International's CEO.

Participate in Unrivalled Educational Sessions

Over three days, the programme will include 200+ speakers, three general sessions, eight tracks, in-the-round interactive sessions, masterclasses, and not to forget the unmissable Global CEOs Panel.
IHIF - Networking App

Don't Delay, Start Networking Today!

The IHIF Networking and Event Platform makes it easy to access the event content and connect with the right people right away. See who's already booked in to attend IHIF and send them a meeting invite now!
Be Safe

Getting you back to business...safely!

Your health and safety is important! We are working with the InterContinental Berlin to create a safe space for IHIF 2021 to come together.

See What's Planned

Thank You to these Industry Champions
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We would like to extend a big thank you to these industry champions who share with us our passion and commitment to reconnecting and reframing the industry at IHIF this September.