The first half of the year is over, and as the industry prepares for an H2 hampered by a deadly pandemic, different markets worldwide are struggling to balance safety with profitability as “anaemic” occupancy continues to choke off revenue, according to the latest report from HotStats. 

While Europe’s hotel industry reported improved performance in May, the numbers from last month were at an all-time low level for a June, according to data from STR.

In spite of the downturn driven by the COVID-19 pandemic, Radisson Hotel Group signed 15 new hotel signings across across the Europe, Middle East and Asia region in the second quarter of 2020, part of the company's five-year development plan. 

Spain was seeing occupancy levels starting to show signs of slight recovery due to a lifting on restrictions, according to STR.

eDreams Odigeo said that it had been able to “significantly grow” hotel inventory over the past year.

For those of us still racking up the travel miles the current state of the world makes for interesting comparative viewing.

Hotels will need to look at ancillary revenues before making the decision to reopen, according to a webinar hosted by Hospa.

“Business is back, meetings are taking place and people want to get on with life” said Asli Kutlucan, Chief Development Officer at Cycas Hospitality, speaking to Hospitality Insights.

Whitbread said that it the successful completion of its £1bn rights issue meant that it would be able to execute its strategy in the UK and Germany.

Europe was likely to salvage some summer, led by regional hotels at the lower end of the market, according to STR.