Michael Grove joined us after his presentation at The AHC Reimagined to tell us about what it was like being back at an event, reconnecting and networking with peers in the industry.
He highlights the importance of knowing your product and customer and using both your experience and the right data to get through the other side of this crisis
As Managing Director at HotStats, Michael presented the session "Mining the Data: Measuring Profitability". He took us though a realistic analysis of hotel performance in the UK and a look to the future. If you missed Michael's session you can watch it on demand now.