Merilee Karr, Founder and CEO, Under The Doormat and Chairperson, UK Short Term Accommodation Association.
With the subject of alternative operating models remaining high on the agenda of hoteliers, we spoke to Merilee Karr, Founder and CEO, UnderTheDoormat and Chairperson, UK Short Term Accommodation Association about the relationship between hotels and the short term rental industry and its evolution, plus her prediction for this segment in the next five years. As Chairperson of the UK Short Term Accommodation Association, Merilee is passionate about the short-term rental market seeking professionalism through accreditation and removing the perception of an unregulated industry.